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Influencer : the power to change anything

作者: Kerry Patterson
出版商: New York : McGraw-Hill, ©2008.
版本/格式:   Print book : 英語所有版本和格式的總覽
資料庫:WorldCat
提要:
"Everyone wants to be an influencer. We all want to learn how to help ourselves and others change behavior. And yet, in spite of the fact that we routinely attempt to do everything from lose weight to improve quality at work, few of us have more than one or two ideas about how to exert influence. For the first time, Influencer brings together the breakthrough strategies of contemporary influence masters. By drawing  再讀一些...
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類型/形式: Popular Works
資料類型: 網際網路資源
文件類型: 圖書, 網路資源
所有的作者/貢獻者: Kerry Patterson
ISBN: 9780071484992 007148499X
OCLC系統控制編碼: 145431730
描述: x, 299 pages ; 24 cm
内容: You're an influencer --
Find vital behaviors --
Change the way you change minds --
Make the undesirable desirable : personal motivation --
Surpass your limits : personal ability --
Harness peer pressure : social motivation --
Find strength in numbers : social ability --
Design rewards and demand accountability : structural motivation --
Change the environment : structural ability --
Become an influencer.
責任: Kerry Patterson [and others].
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摘要:

Whether your goal is to change minds, change markets, or change the world-anything is possible for an influencer.This work brings together the strategies of contemporary influence masters. Drawing  再讀一些...

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