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Influencing attitudes and changing behavior : an introduction to method, theory, and applications of social control and personal power

著者: Philip G Zimbardo; Ebbe B Ebbesen; Christina Maslach
出版商: Reading, Mass. : Addison-Wesley Pub. Co., ©1977.
丛书: Topics in social psychology.
版本/格式:   图书 : 英语 : 2d ed查看所有的版本和格式
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Zimbardo, Philip G.
Influencing attitudes and changing behavior.
Reading, Mass. : Addison-Wesley Pub. Co., c1977
(OCoLC)568261157
文件类型:
所有的著者/提供者: Philip G Zimbardo; Ebbe B Ebbesen; Christina Maslach
ISBN: 0201087960 9780201087963
OCLC号码: 2900698
注意: Includes index.
描述: xv, 271 p. : ill. ; 24 cm.
内容: Posing problems of personal influence and social change --
Considering where to look for answers --
Examining theories of attitude and behavior change --
Reviewing representative research--
Critically analyzing selected attitude change research --
Translating principles into practice: the tactics and strategies of change --
Postscript A. The experiment as a source of information --
Postscript B. Techniques of attitude measurement --
Postscript C. On becoming a social change agent --
Postscript D. Student projects.
丛书名: Topics in social psychology.
责任: Philip G. Zimbardo, Ebbe B. Ebbesen, Christina Maslach.

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