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The informed student guide to marketing

Author: Philip J Kitchen; Tony Proctor
Publisher: London : Thomson Learning, ©2001.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Philip J Kitchen; Tony Proctor
ISBN: 186152546X 9781861525468
OCLC Number: 47698775
Description: xi, 321 pages : illustrations ; 24 cm
Other Titles: Marketing
Responsibility: edited by Philip J. Kitchen and Tony Proctor.

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