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Innovation as strategic reflexivity

Author: Jon Sundbo; Lars Fuglsang
Publisher: London ; New York : Routledge, 2003.
Series: Routledge advances in management and business studies, 22.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This book presents a new view of innovation, seeking to disclose how strategic reflexivity is embodied in specific innovation practices and management roles.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Innovation as strategic reflexivity.
London ; New York : Routledge, 2003
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Jon Sundbo; Lars Fuglsang
ISBN: 0203219279 9780203219270 0415273803 9780415273800
OCLC Number: 52986481
Notes: "First published 2002 by Routledge"--Title page verso.
Description: 1 online resource (xviii, 281 pages) : illustrations.
Contents: Book Cover; Title; Contents; List of figures; List of tables; Notes on contributors; Innovation as strategic reflexivity; Theory; The postmodern challenge: from economic to creative management; Interactional innovation: a neo-Schumpeterian model; Innovation as a strategic process; Externally oriented innovations activities in the firm; From low-tech to high-tech: technological and marketing strategies for finding new markets and technologies; Dependent innovation: low technology and small enterprises in Denmark; When market research may hinder the development of discontinuous new products.
Series Title: Routledge advances in management and business studies, 22.
Responsibility: edited by Jon Sundbo and Lars Fuglsang.

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How important is strategic reflexivity to business development? This book presents a new view of innovation, seeking to disclose how strategic reflexivity is embodied in specific innovation practices  Read more...

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