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Innovationsmanagement in der PR : Wie die Unternehmenskommunikation die Einführung neuer Social Web-Kanäle steuert

Author: Anna Katharina Ruppert
Publisher: Wiesbaden : Springer VS, 2018.
Edition/Format:   eBook : Document : GermanView all editions and formats
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Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Anna Katharina Ruppert
ISBN: 9783658189754 3658189754
OCLC Number: 1015862142
Description: Online-Ressource (XI, 378 Seiten 8 Illustrationen, online resource)
Responsibility: von Anna Katharina Ruppert.

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