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An Integrative Approach to Innovation Management : Patterns of Companies' Innovation Orientation and Customer Responses to Product Program Innovativeness

Author: Nicolas Zacharias
Publisher: Wiesbaden : Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden, 2011.
Series: Gabler Research
Edition/Format:   eBook : Document : EnglishView all editions and formats
Publication:An integrative approach to innovation management.
Database:WorldCat
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Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Nicolas Zacharias
ISBN: 9783834970428 3834970425
OCLC Number: 756285884
In: Zacharias, Nicolas
Description: 1 online resource (Online-Ressource.)
Series Title: Gabler Research
Responsibility: by Nicolas Zacharias.

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