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International business in the 21st century

Author: Bruce David Keillor; Timothy J Wilkinson
Publisher: Santa Barbara, Calif. : Praeger, ©2011.
Series: Praeger perspectives.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"This comprehensive, three-volume set covers every aspect of international business operations and offers a detailed discussion of important issues looming on the horizon."--Provided by publisher.
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Document Type: Book
All Authors / Contributors: Bruce David Keillor; Timothy J Wilkinson
ISBN: 9780313379482 0313379483 9780313379499 0313379491
OCLC Number: 682903895
Description: 3 volumes ; 25 cm.
Contents: V. 1. Are you ready? Preparing for international operations / Timothy Wilkinson, editor : Part 1. Preparing for international operations : Assessing export readiness / F.H. Rolf Seringhaus --
Strategic alliances: choose your partners / Keith D. Brouthers, Lance Eliot Brouthers and Timothy J. Wilkinson --
Market entry options / George E. Nakos --
Financing international operations / Arvind K. Jain --
Managing the born global firm / Gary Knight --
Part 2. Selecting the right destination : Assessing and managing political risk / Matthew C. Mitchell, Ilan Alon, and Theodore T. Herbert --
The international business environment as a global confederation: lessons from 1783 / Lance Eliot Brouthers, David G. McCalman, and Timothy J. Wilkinson --
International market selection and assessment / Nicolas Papadopoulos, Shavin Malhotra, and Oscar Martín --
Identifying resources for going global / Stephen Tallman --
Part 3. Developing the right mind-set : Understanding your product offering / Saroja Subrahmanyan --
Identifying firm competencies and expertise: an international entrepreneurial perspective / Manuel G. Serapio --
Managing global competitive dynamics / Mike W. Peng and Omer N. Gokalp --
Contingency thinking for creating effective decision streams: lessons in international strategic management from Confusius, Hobbes, Machiavelli, Plato, and Sun Tzu / Drew Martin and Arch G. Woodside --
Managing international public relations: a close look at American multinational corporations / Ying Wang and Shaojing Sun. V. 2. Going global : implementing international business operations / Vijay Kannan, editor : Part 1. Dealing with internal issues : Implementing "think global, act local" / Gary Herbert and Lew Cramer --
International market and marketing research / Michael Czinkota --
Expatriate vs. local staffing of foreign operations / Charles M. Vance, Yongsun Paik, and Irene Hau-siu Chow --
Cultural difference, communication, and managing innovation: an entrepreneur's guide / Robert D. Hisrich and Claudine Kearney --
Part 2. Dealing with external issues : Consumer ethnocentrism and country-of-origin effects / Adrian Palmer --
Assessing operational effectiveness / Barbara B. Flynn --
Dealing with cultural differences within an organization: the aha experience / Nancy K. Napier and Sally Taylor --
Part 3. Putting it all together, and making it work! : Managing exchange rates / Arindam Bandopadhyaya, Giorgio Gotti, and Quan Lu --
Navigating the legal minefield in international business / Paul K. Savage --
Global supply chain strategy: application of the supply chain maturity model / Arun P. Gupta and Robert Handfield --
Connecting with the customer in an emerging market context / Davashish Das Gupta --
Brand equity: leveraging brands in international markets / S. Allen Broyles, Sunil Thomas, Chiranjeev Kohli, and Lance Leuthesser. V. 3. Staying on top : crucial issues for international business in the 21st century / Timothy J. Wilkinson, editor : Part 1. Emerging issues in the international environment : Security countermeasures and the global supply chain: striking the balance / Andrew R. Thomas --
The sustainability imperative / Mary McNally and Timothy J. Wilkinson --
Emerging markets, transitional economies, and emerging market multinationals / Lance Eliot Brouthers and Ted Barber Randall --
An international marketing manifesto / Michael R. Czinkota and Ilkka A. Ronkainen --
Reaching the international consumer: an assessment of the international consumer: an assessment of the international direct marketing environment / Timothy J. Wilkinson, Anna McAlister, and Scott Widmier --
Intellectual property protection around the globe / Masaaki Kotabe --
Part 2. Social responsibility, international ethics, and threats : Social responsibility as strategy / Tracy L. Gonzalez-Padron --
Business ethics across cultures / Terri L. Rittenburg --
The risk of adopting disruptive technology to gain global competitive advantage / Nancy Napier, Gary Garrison, and Michael Harvey --
Terrorism: vulnerability and risk / Llewellyn D. Howell --
Global web and culture / Nitish Singh and Hongxin Zhao --
Part 3. How to stay ahead of the competition : Demographic trends: the changing 'face" on the global market / Tracy Scott and Dana-Nicoleta Lascu --
The logistics challenge in international e-commerce / Kefeng Xu, Timothy J. Wilkinson, and Lance Eliot Brouthers --
The development and future potential of the maquiladoras / John P. McCay, Lance Eliot Brouthers, and Timothy J. Wilkinson --
Using social media to promote global organizations / Kristi Drake and Sarah N. Keller.
Series Title: Praeger perspectives.
Responsibility: Bruce D. Keillor, general editor ; Timothy J. Wilkinson, editor.

Abstract:

This comprehensive, three-volume set covers every aspect of international business operations and offers a detailed discussion of important issues looming on the horizon.  Read more...

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"This very informative three-volume set addresses issues and challenges facing those doing business across international borders in an era of constant worldwide change. . . . These three volumes can Read more...

 
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