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International business

Author: Roger Bennett
Publisher: London : Financial Times Management, 1999.
Series: Frameworks.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Summary:

International business is a wide-ranging subject which incorporates theories, concepts and practices from a large number of academic fields. Accordingly this book collects together into a single  Read more...

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Details

Document Type: Book
All Authors / Contributors: Roger Bennett
ISBN: 0273634291 9780273634294
OCLC Number: 40798422
Notes: Previous edition: London: Pitman, 1996.
Description: xiv, 402 pages ; 24 cm.
Contents: 1. The nature of international business. Introduction to international business. Regional trading blocs. International organisations. Theories of international trade. Theories of international investment. --
2. The European Union. Fundamentals. EU institutions. Law-making in the European Union. Business implications of West European integration. The social dimension of the European Union. --
3. East Europe. Fundamentals. Liberalisation and privatisation. Management, prospects and the EU. Countertrade. --
4. Beyond Europe. North America. Japan and the Pacific Rim. China and Southern Asia. Africa. South America. The Middle East. --
5. Cultural influences. --
6. The international economic environment. Economic systems. Economic structure. The balance of payments. Free trade versus protection. Techniques of protection. Trade in services. Rich and poor nations. --
7. Competition, privatisation and deregulation. Ownership of industry. Regulation. Competition. Industrial policy. Grants and subsidies for business. --
8. The international political and legal environments. Political factors. The international legal environment. Resolution of disputes. --
9. The multinational company. The pros and cons of multinationals. Control of MNC activities. --
10. Direct foreign investment. The motivation for DFI. Techniques of DFI. --
11. International technology transfer. Fundamentals. Methods and implications. --
12. International logistics and distribution. Transportation. International distribution. --
13. Organisation of international business. Basic organisation. Organisation structures for multinational companies. --
14. International operations management. --
15. Internatiional financial management. The international financial environment. International capital markets. International financial management. Finance of foreign trade. --
16. Market entry. Types of market entry. Selection of markets. --
17. International marketing. Fundamentals. International promotions policy. International branding. International pricing. --
18. International human resources management. Fundamentals. Strategies for international HRM. International employee relations strategies. International comparisons of HRM practice. Staffing the multinational company. --
19. Strategies for international business. The scope of strategic management. Product portfolio analysis. Competitive strategy. --
20. Planning and control of international operations. Planning systems. Control of international operations.
Series Title: Frameworks.
Responsibility: Roger Bennett.

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