skip to content
International cases in tourism management Preview this item
ClosePreview this item
Checking...

International cases in tourism management

Author: Susan Horner; John Swarbrooke
Publisher: Amsterdam : Elsevier Butterworth-Heinemann, 2004.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

Intended for tutors and students of tourism, this work includes features such as: profiles of individual companies; case studies on destination management and marketing; material on different  Read more...

Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy online

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Case studies
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Susan Horner; John Swarbrooke
ISBN: 0750655143 9780750655149
OCLC Number: 224176752
Description: 399 pages ; 24 cm
Contents: Preface --
Acknowledgements --
Pt. 1. Introduction --
Ch. 1. The role of case studies in learning --
Ch. 2. Key issues in international tourism management --
Ch. 3. Introduction to the case studies --
Pt. 2. The case studies --
Case study 1. British Airways --
Case study 2. The 'Lonely Planet' phenomenon --
Case study 3. MyTravel Group plc --
Case study 4. Pacific Asia Travel Association --
Case study 5. Tourism concern --
Case study 6. Touristik Union International and its environmental policies --
Case study 7. Tourism in Asia-Pacific --
Case study 8. Dubai --
Case study 9. The role of visitor attractions in Dublin, Ireland --
Case study 10. Adventure tourism in Iceland --
Case study 11. Las Vegas, USA : portrait of a market leader --
Case study 12. Tourism in Russia --
Case study 13. Boutique hotels --
Case study 14. Budget Airlines in the UK --
Case study 15. The UK cruise market --
Case study 16. Online retail travel : Expedia --
Case study 17. The brochures of tour operators --
Case study 18. Wildlife tourism in southern Africa --
Case study 19. Hong Kong Disneyland --
Case study 20. The Guggenheim Museum, Bilbao, Spain --
Case study 21. Airline frequent flyer programmes --
Case study 22. All-inclusive resorts --
Case study 23. Clubbing and party tourism in the Mediterranean --
Case study 24. Corporate social responsibility in tourism --
Case study 25. Ecotourism : Belize --
Case study 26. Tourism education and training --
Case study 27. Employment in tourism --
Case study 28. International Hotels Environmental Initiative --
Case study 29. Researching tourist satisfaction --
Case study 30. Sex tourism --
Case study 31. Timeshare development --
Case study 32. Tourism and travellers with disabilities --
Case study 33. Tourism and the purchase of property in foreign countries --
Case study 34. Tourism and rural development --
Case study 35. Tourism and terrorism --
Case study 36. Vacation costs, different destinations, and independent travellers --
Case study 37. Hotel Bourazani, Greece : an entrepreneur's contribution to sustainable tourism --
Case study 38. Tomorrow's tourists : 'Kate' --
Bibliography --
Index.
Responsibility: Susan Horner and John Swarbrooke.
More information:

Reviews

Editorial reviews

Publisher Synopsis

"The cases are sufficiently broad in covering the tourism industries: airlines, tour operators, publishers, associations, destinations, NGOs, tourism ministries, attractions, hotels, cruise lines, Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/224176752> # International cases in tourism management
    a schema:Book, schema:CreativeWork ;
   library:oclcnum "224176752" ;
   library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/746524#Place/amsterdam> ; # Amsterdam
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/ne> ;
   schema:about <http://dewey.info/class/338.4791/e22/> ;
   schema:about <http://id.loc.gov/authorities/subjects/sh2008112935> ; # Tourism--Management
   schema:about <http://id.worldcat.org/fast/1153180> ; # Tourism--Management
   schema:bookFormat bgn:PrintBook ;
   schema:contributor <http://experiment.worldcat.org/entity/work/data/746524#Person/swarbrooke_john> ; # John Swarbrooke
   schema:creator <http://experiment.worldcat.org/entity/work/data/746524#Person/horner_susan> ; # Susan Horner
   schema:datePublished "2004" ;
   schema:datePublished "2003" ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/746524> ;
   schema:genre "Case studies"@en ;
   schema:inLanguage "en" ;
   schema:name "International cases in tourism management"@en ;
   schema:productID "224176752" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/224176752#PublicationEvent/amsterdam_elsevier_butterworth_heinemann_2004> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/746524#Agent/elsevier_butterworth_heinemann> ; # Elsevier Butterworth-Heinemann
   schema:url <http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1364021> ;
   schema:url <http://catdir.loc.gov/catdir/toc/els041/2003064273.html> ;
   schema:workExample <http://worldcat.org/isbn/9780750655149> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/224176752> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/746524#Agent/elsevier_butterworth_heinemann> # Elsevier Butterworth-Heinemann
    a bgn:Agent ;
   schema:name "Elsevier Butterworth-Heinemann" ;
    .

<http://experiment.worldcat.org/entity/work/data/746524#Person/horner_susan> # Susan Horner
    a schema:Person ;
   schema:familyName "Horner" ;
   schema:givenName "Susan" ;
   schema:name "Susan Horner" ;
    .

<http://experiment.worldcat.org/entity/work/data/746524#Person/swarbrooke_john> # John Swarbrooke
    a schema:Person ;
   schema:familyName "Swarbrooke" ;
   schema:givenName "John" ;
   schema:name "John Swarbrooke" ;
    .

<http://id.loc.gov/authorities/subjects/sh2008112935> # Tourism--Management
    a schema:Intangible ;
   schema:name "Tourism--Management"@en ;
    .

<http://id.worldcat.org/fast/1153180> # Tourism--Management
    a schema:Intangible ;
   schema:name "Tourism--Management"@en ;
    .

<http://worldcat.org/isbn/9780750655149>
    a schema:ProductModel ;
   schema:isbn "0750655143" ;
   schema:isbn "9780750655149" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.