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International marketing

Author: Daniel W Baack; Eric G Harris; Donald Baack
Publisher: Thousand Oaks : SAGE, ©2013.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Daniel W Baack; Eric G Harris; Donald Baack
ISBN: 9781452226354 1452226350
OCLC Number: 752072059
Description: xxxiii, 583, [114] pages : color illustrations, color maps ; 29 cm
Contents: pt. 1. Essentials of International Marketing --
pt. 2. International Markets and Market Research --
pt. 3. International Product Marketing --
pt. 4. International Pricing and Finance --
pt. 5. International Place or Distribution --
pt. 6. International Promotion and Personal Selling.
Responsibility: Daniel W. Baack, Eric Harris, Donald Baack.

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