skip to content
International public relations : a comparative analysis
ClosePreview this item

International public relations : a comparative analysis

Author: Hugh M Culbertson; Ni Chʻen
Publisher: Mahwah, N.J. : Erlbaum, 1996.
Series: LEA's communication series.
Edition/Format:  Book : EnglishView all editions and formats
Rating:

(not yet rated) 0 with reviews - Be the first.

 

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Cross-cultural studies
Études transculturelles
Additional Physical Format: Online version:
International public relations.
Mahwah, N.J. : Erlbaum, 1996
(OCoLC)647375372
Document Type: Book
All Authors / Contributors: Hugh M Culbertson; Ni Chʻen
ISBN: 0805816844 9780805816846 0805816852 9780805816853
OCLC Number: 33983784
Description: x, 454 p. : ill. ; 24 cm.
Contents: Introduction / Hugh M. Culbertson --
1. Interdisciplinary Theoretical Foundations for International Public Relations / Robert I. Wakefield --
2. Global and Specific Principles of Public Relations: Evidence From Slovenia / Dejan Vercic, Larissa A. Grunig and James E. Grunig --
3. Strategic Cooperative Communities: A Synthesis of Strategic, Issue Management, and Relationship-Building Approaches in Public Relations / Laurie J. Wilson --
4. Transnational Corporate Ethical Responsibilities / Dean Kruckeberg --
5. Public Relations' Role: Realities in Asia and in Africa South of the Sahara / James K. Van Leuven and Cornelius B. Pratt --
6. Gender Issues in Public Relations Practice / Doug Newsom --
7. Public Relations in China: The Introduction and Development of an Occupational Field / Ni Chen --
8. Public Relations in Thailand: Its Functions and Practitioners' Roles / Daradirek Ekachai and Rosechongporn Komolsevin --
9. Power Distance and Public Relations: An Ethnographic Study of Southern Indian Organizations / K. Sriramesh --
10. Public Relations in the Philippines / Juan F. Jamais, Mariechel J. Navarro and Ramon R. Tuazon --
11. Public Relations in South East Asia From Nation-Building Campaigns to Regional Interdependence / James K. Van Leuven --
12. Public Relations Practice In Japan: Beginning Again for the First Time / Anne Cooper-Chen and Mizuo Kaneshige --
13. Public Relations in the Middle East: The Case of Saudi Arabia / Ali Alanazi --
14. Elections and Earth Matters: Public Relations in Costa Rica / Hernando Gonzalez and Desiree Akel --
15. Public Relations Performance In South and Central America / Melvin L. Sharpe and Roberto P. Simoes --
16. Standardization Versus Localization: Public Relations Implications of Advertising Practices in Finland / Ali Kanso --
17. Public Relations: An Alternative to Reality? / Mauritz Sundt Mortensen --
Series Title: LEA's communication series.
Responsibility: edited by Hugh M. Culbertson, Ni Chen.
More information:

Reviews

User-contributed reviews

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


<http://www.worldcat.org/oclc/33983784>
library:oclcnum"33983784"
library:placeOfPublication
library:placeOfPublication
owl:sameAs<info:oclcnum/33983784>
rdf:typeschema:Book
rdfs:seeAlso
rdfs:seeAlso
rdfs:seeAlso
rdfs:seeAlso
schema:about
rdf:typeschema:Intangible
schema:name"Internationaler Vergleich"
schema:about
schema:about
schema:about
rdf:typeschema:Intangible
schema:name"Öffentlichkeitsarbeit"
schema:about
schema:about
schema:about
schema:contributor
schema:contributor
schema:datePublished"1996"
schema:genre"Cross-cultural studies"
schema:inLanguage"en"
schema:name"International public relations : a comparative analysis"
schema:numberOfPages"454"
schema:publisher
Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.

Cancel Forgot your password?