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Internationales Marketing-Management

Author: Heribert Meffert; Joachim Bolz
Publisher: Stuttgart : W. Kohlhammer, 1998.
Series: Kohlhammer Edition Marketing.
Edition/Format:   Print book : German : 3., überarbeitete und erg. AuflView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Heribert Meffert; Joachim Bolz
ISBN: 3170149121 9783170149120
OCLC Number: 43463711
Description: 344 pages : illustrations ; 21 cm.
Series Title: Kohlhammer Edition Marketing.
Responsibility: Heribert Meffert, Joachim Bolz.

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