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Internet marketing for information technology companies : proven online techniques to increase sales and profits for hardware, software and networking companies

作者: Barry Silverstein
出版商: Gulf Breeze, FL : Maximum Press, ©2001.
版本/格式:   電子書 : 文獻 : 英語 : 2nd ed所有版本和格式的總覽
資料庫:WorldCat
提要:
While information technology companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in  再讀一些...
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類型/形式: Electronic books
其他的實體格式: Print version:
Silverstein, Barry, 1948-
Internet marketing for information technology companies.
Gulf Breeze, FL : Maximum Press, ©2001
(DLC) 2001003632
(OCoLC)47161120
資料類型: 文獻, 網際網路資源
文件類型: 網路資源, 電腦資料
所有的作者/貢獻者: Barry Silverstein
ISBN: 1885068840 9781885068842
OCLC系統控制編碼: 52606646
描述: 1 online resource (xxx, 430 pages) : illustrations
責任: Barry Silverstein.

摘要:

While information technology companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in affiliate marketing programs. Numerous case studies from IT companies are used to illustrate the concepts.

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