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Intersection : how enterprise design bridges the gap between business, technology, and people

Auteur : Milan Guenther
Éditeur : [Place of publication not identified] : Morgan Kaufmann, 2012.
Édition/format :   Livre électronique : Document : AnglaisVoir toutes les éditions et tous les formats
Base de données :WorldCat
Résumé :
When people book a flight, search for colleagues, place an order, or apply for a job today, they do it using a variety of digital technologies and media. These interactions with an organization have become the basis for any business success, connecting a business to customers, employees, vendors and partners. For the people being addressed, these systems are more than just tools or media: they act as the face of the  Lire la suite...
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Détails

Genre/forme : Electronic books
Format – détails additionnels : Print version:
Guenther, Milan.
Intersection.
Waltham, MA : Elsevier, ©2013
(DLC) 2012030725
(OCoLC)793581648
Type d’ouvrage : Document, Ressource Internet
Format : Ressource Internet, Fichier informatique
Tous les auteurs / collaborateurs : Milan Guenther
ISBN : 9780123884350 0123884357 9780123884411 0123884411
Numéro OCLC : 812529128
Description : 1 online resource.
Responsabilité : Milan Guenther.

Résumé :

Introduces a Strategic Design approach that aligns the overarching efforts of Branding, Enterprise Architecture, and Experience Design, and sets them on a common course to shape tomorrow's  Lire la suite...

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"Cookery books, these days, are all about design: white space, multiple typefaces, mysterious symbols in the margin and the occasional coloured page. Milan Guenther's book seems to have adopted this Lire la suite...

 
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