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Intersection : how enterprise design bridges the gap between business, technology, and people

Autor: Milan Guenther
Editora: [S.l.] : Morgan Kaufmann, 2012.
Edição/Formato   e-book : Documento : InglêsVer todas as edições e formatos
Base de Dados:WorldCat
Resumo:
When people book a flight, search for colleagues, place an order, or apply for a job today, they do it using a variety of digital technologies and media. These interactions with an organization have become the basis for any business success, connecting a business to customers, employees, vendors and partners. For the people being addressed, these systems are more than just tools or media: they act as the face of the  Ler mais...
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Detalhes

Gênero/Forma: Electronic books
Tipo de Material: Documento, Recurso Internet
Tipo de Documento: Recurso Internet, Arquivo de Computador
Todos os Autores / Contribuintes: Milan Guenther
ISBN: 9780123884350 0123884357
Número OCLC: 812529128
Descrição: 1 online resource.
Responsabilidade: Milan Guenther.

Resumo:

Introduces a Strategic Design approach that aligns the overarching efforts of Branding, Enterprise Architecture, and Experience Design, and sets them on a common course to shape tomorrow's  Ler mais...

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"Cookery books, these days, are all about design: white space, multiple typefaces, mysterious symbols in the margin and the occasional coloured page. Milan Guenther's book seems to have adopted this Ler mais...

 
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