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Introduction to design

Author: Alan Pipes
Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, ©2009.
Edition/Format:   Book : English : 2nd edView all editions and formats
Database:WorldCat
Summary:
This book covers two dimensional design (basic design fundamentals) and is geared toward first-year undergraduates in fine art and design. A comprehensive, well illustrated introduction to the basic principles underlying all of the two-dimensional arts, this book covers the elements and principles of two-dimensional design.
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Alan Pipes
ISBN: 9780132085113 0132085119
OCLC Number: 212893712
Description: 272 p. : ill. ; 28 cm.
Contents: Preface 8 Part 1 Elements 13 Chapter 1 Points and Lines 15 Introduction 16 Points 20 Types of Line 22 Line Direction 24 Box-De Stijl: Netherlands, 1917-32 25 Box-Constructivism: Russia, 1919-34 26 Line Quality 28 Lines and Outlines-Describing Shapes 30 Box-Pop Art: England and America, 1950-70s 31 Contours, Wireframes, and Freeform Gesture 32 Lines as Value-Cross-Hatching and Screening 34 Imaginary Lines-Lost and Found Edges 36 Box-Plakastil: Germany, 1900-21 37 Exercises 37 Chapter 2 Shape 39 Introduction 40 Geometric and Rectilinear Shapes 46 Curvilinear and Biomorphic Shapes 48 Box-Art Nouveau: France, Worldwide 1890-1914 49 Abstract and Non-representational Shapes 50 Box-Cubism: France, 1907-14 51 Text and Type 52 Positive and Negative Shapes 54 Distortion and Idealism 56 Box-The Renaissance: Italy, 14th to 16th Century 57 Exercises 59 Chapter 3 Texture 61 Introduction 62 Tactile Texture 66 Collage 68 Box-Dada: Germany and Paris, 1916-22 70 Visual Texture 72 Trompe L'oeil 74 Pattern 76 Exercises 77 Chapter 4 Space-Creating the Illusion of Depth 79 Introduction 80 Space-Shallow and Deep 86 Size Cues 88 Linear Perspective 90 One-Point Perspective 94 Two-Point Perspective 96 Three-Point Perspective 98 Amplified and Aerial Perspective 100 Metric Projections 102 Box-Modernism: Worldwide, 1890-1970 105 Open and Closed Compositions 106 Spatial Confusion 108 Exercises 109 Chapter 5 Time and Motion 111 Introduction 112 Box-Kinetic Art 112 Anticipated Motion 116 Repeated Figures 118 Multiple Images 120 Box-Futurism: Italy, 1909-16 120 Motion Blur 122 Box-Abstract Expressionism: America, 1940s-60s 123 Exercises 123 Chapter 6 Value 125 Introduction 126 Patterns of Value 132 Chiaroscuro-Light and Shade 134 Digital Shading and Lighting 138 Exercises 141 Chapter 7 Color 143 Introduction 144 Box-Impressionism: France, 1867-86 147 What Is Color? 148 Color Characteristics 150 Color Theory-Wheels, Triangles, and Trees 152 Box-Bauhaus: Germany, 1919-33 152 Color Through the Ages 154 Color Printing, Computers, and the Web 158 Color Interactions 160 Box-Pointillism: France, 1883-1900 160 Color Schemes 162 Using Color 166 Warm and cool 167 Emphasis 167 Box-The Pre-Raphaelites: Britain, 1848-60 167 Visual balance 168 Space and depth 168 Box-Fauvism: France, 1905-08 168 Value 169 The Meaning of Color 170 Exercises 171 Part 2 Rules 173 Chapter 8 Unity and Harmony 175 Introduction 176 Thematic Unity 180 Gestalt and Visual Unity 182 The Grid 184 Achieving Unity 186 Exercises 189 Chapter 9 Balance 191 Introduction 192 Formal and Informal Balance 196 Symmetrical and Asymmetrical Balance 198 Balance by Shape and Texture 200 Balance by Value and Color 202 Balance by Position and Eye Direction 204 Radial Balance 206 Crystallographic Balance 208 Exercises 209 Chapter 10 Scale and Proportion 211 Introduction 212 Human Scale 216 Contrast and Confusion 220 Box-Surrealism: France, 1924-39 221 Ideal Proportion 222 Exercises 225 Chapter 11 Contrast and Emphasis 227 Introduction 228 Contrast by Value and Color 232 Isolation 234 Placement 236 Absence of Focal Point 238 Exercises 241 Chapter 12 Rhythm 243 Introduction 244 Rhythm and Motion 248 Alternating and Progressive Rhythm 250 Box-Art Deco: Worldwide, 1920-39 250 Rhythmic Sensation 252 Exercises 253 Glossary 254 Bibliography 262 Web Resources 264 Picture Credits 265 Index 267
Responsibility: Alan Pipes.
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This book covers two dimensional design (basic design fundamentals) and is geared toward first-year undergraduates in fine art and design. A comprehensive, well illustrated introduction to the basic  Read more...

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