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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/3843209 Title: Issues in advertising : the economics of persuasion Author: David G Tuerck; American Enterprise Institute for Public Policy Research Publisher: Washington : American Enterprise Institute for Public Policy Research, ©1978. ISBN/ISSN: 0844721271 9780844721279 0844721263 9780844721262 OCLC:3843209

  
  

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Subjects

• Publicité -- Aspect économique -- Congrès.
• Advertising -- Economic aspects -- Congresses.
• Publicité -- Aspect économique.
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Issues in advertising : the economics of persuasion

Author:	David G Tuerck; American Enterprise Institute for Public Policy Research.
Publisher:	Washington : American Enterprise Institute for Public Policy Research, ©1978.
Series:	AEI symposia, 78D.
Edition/Format:	Book : Conference publication : EnglishView all editions and formats
Rating:	(not yet rated) 0 with reviews - Be the first.