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Join the club : how peer pressure can transform the world

Author: Tina Rosenberg
Publisher: London : Icon Books, ©2011.
Edition/Format:   eBook : Document : English : 1st edView all editions and formats
Summary:
This book identifies a brewing social revolution that is changing the way people live, based on harnessing the positive force of peer pressure, and shows how peer pressure has reduced teen smoking in the United States, made villages in India healthier and more prosperous, helped minority students get top grades in college calculus, and even led to the fall of Slobodan Milosevic.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Rosenberg, Tina.
Join the club.
London : Icon Books, ©2011
(OCoLC)751254532
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Tina Rosenberg
ISBN: 9781848313378 1848313373 9781848313361 1848313365 9780393080780 0393080781
OCLC Number: 756035285
Description: 1 online resource (xxiv, 402 pages)
Contents: Turning positive --
The empire of irrationality --
Righteous rebels --
Corporate tools --
The calculus club --
Angels of change --
A problem that has no name --
The party --
The judo of fear --
Next.
Responsibility: Tina Rosenberg.

Abstract:

In the style of Nudge or The Spirit Level - a groundbreaking book that will change the way you look at the world.  Read more...

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'Pulitzer Prize-winning journalist Tina Rosenberg spots a brewing social phenomenon: the power of groups to motivate positive changes.' 2011's Most Anticipated Books in the Daily Beast `Timely, Read more...

 
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