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Keep it simple : the early design years of Apple

Author: Hartmut Esslinger
Publisher: Stuttgart : Arnoldsche Art Publishers, [2013] ©2013
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:

Introduces the success story of Apple from the viewpoint of Hartmut Esslinger, who as an external designer in close collaboration with Steve Jobs was essentially responsible for the design of Apple  Read more...

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Named Person: Steve Jobs; Hartmut Esslinger
Document Type: Book
All Authors / Contributors: Hartmut Esslinger
ISBN: 9783897904071 3897904071
OCLC Number: 858898766
Notes: Translation of the author's Genial einfach.
Description: x, 283 pages : illustrations (chiefly color) ; 26 cm
Contents: 1. INsanely great --
2. My way to Steve --
3. Snow White --
4. A family perspective on the Revolution --
5. Eden in the valley --
6. The apple tree --
7. A hero's journey --
The White Album --
Endnotes.
Other Titles: Genial einfach.
Responsibility: Hartmut Esslinger, founder of Frog Design.

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Keep It Simple is filled with prototypes and drawings in the Snow White style, as well as many familiar finished designs... We need to give credit to Mr. Esslinger for being a true visionary.--John Read more...

 
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