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Key issues in the pharmaceutical industry

Author: Ann-Marie McIntyre
Publisher: Chichester ; New York : Wiley, ©1999.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

For all readers interested in the historical development and modern-day context of the pharmaceutical industry, socially, economically and politically, this volume aims to provide an insight into how  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Ann-Marie McIntyre
ISBN: 0471965189 9780471965183
OCLC Number: 41482531
Description: vii, 216 pages : illustrations ; 24 cm
Contents: Ch. 1. Introduction --
ch. 2. Historical development of the modern pharmaceutical industry --
ch. 3. Market structure --
ch. 4. Dynamic competition: research and development --
ch. 5. Drug promotion, pricing and profitability --
ch. 6. Regulation: safety, pricing and patents --
ch. 7. Third World relationships.
Responsibility: Ann-Marie McIntyre.
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"This book is an informative and readable account of the present situation in the pharmaceutical industry. Furthermore, references are given at the end of each section. A useful book for anyone in, Read more...

 
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