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Key success factors of SME internationalisation : a cross-country perspective

Author: Noémie Dominguez; Ulrike Mayrhofer
Publisher: Bingley, UK : Emerald Publishing Limited, 2018.
Series: International business and management series, v. 34.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities. Their innovative approach is particularly useful to understand the major role played by SMEs in today’s global  Read more...
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Genre/Form: Electronic books
Additional Physical Format: (OCoLC)1029442211
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Noémie Dominguez; Ulrike Mayrhofer
ISBN: 9781787542778 1787542777
OCLC Number: 1048428896
Notes: Includes index.
Description: 1 online resource.
Contents: Cover; Title; Copyright; Contents; About the Authors; List of Contributors; Introduction; References; Part I Major Drivers of SME Internationalisation; Chapter 1. A Global Mindset: Still a Prerequisite for Successful SME Internationalisation?; Abstract; Introduction; Global Mindset and SME Internationalisation; Effectual Logic and SME Internationalisation; Synthesis and Propositions; Research Design; Finland as a Research Setting; Data Collection; Measures; The Relationship Between Global Mindset, Effectuation and SME Performance; Discussion; Conclusion; Acknowledgements; References Chapter 2. Entrepreneurial Marketing as a Key Driver of Early and Sustained InternationalisationAbstract; Introduction; The New Venture in Conditions of Uncertainty; The Role of Marketing in Core Business Processes; Innovation and Business Development Processes through Experimentation; Market Sensing; Leveraging, Extending and Enriching Scarce Resources; Customer Relationship and Value Chain Management; Entrepreneurial Marketing and its Impact on Early and Sustained Internationalisation; Conclusion; References; Sitography Chapter 3. The Impact of Inter-Firm Collaborations on SME InternationalisationAbstract; Introduction; Marketing Collaboration and International SMEs; Collaborative Market Positioning; Inter-Firm Market Orientation; Inter-Firm Brand Orientation; The Interaction Effect of IFMO and IFBO; Collaborative Market Development; Inter-Firm Entrepreneurial Orientation; Inter-Firm Learning Orientation; Transfer of Local Market Knowledge; The Interaction Effect of IFLO and IFEO; Conclusions; References; Chapter 4. Entry Mode Strategies: Are SMEs Any Different?; Abstract; Introduction Foreign Entry Strategies: An OverviewForeign Entry Strategies and SMEs; Data and Sample; Descriptive Statistics; Determinants of Ownership Mode Choices; Conclusions; Notes; References; Chapter 5. The High-Performing SMEs in Traditional Manufacturing Sectors: Innovation and Foreign Operation Modes; Abstract; Introduction; Conceptual Background and Hypotheses Development; A KBV of Foreign Operation Modes; The RBV and the Classical Determinants of Competitiveness; Organisational Innovation; Marketing Capabilities; Network Capabilities; Size and Experience; Methodology; Measurement of Variables ResultsDiscussion; Conclusions; Acknowledgements; References; Part II Key Success Factors of SME Internationalisation in Mature Markets; Chapter 6. The Role of Support Services During the Internationalisation of Finnish Software SMEs; Abstract; Introduction; Literature Review; Export Promotion Programmes and Internationalisation Support Services; Use of the Programmes and Services in Internationalisation as well as their Potential Impact; Finnish Software Industry: Vision and Internationalisation Challenges; Empirical Survey; Method; Sample; Instrument
Series Title: International business and management series, v. 34.
Responsibility: edited by Noémie Dominguez, Ulrike Mayrhofer.

Abstract:

This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America,  Read more...

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