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Killing us softly 3 : advertising's image of women

Author: Jean Kilbourne; Sut Jhally; Media Education Foundation.
Publisher: Northampton, MA : Media Education Foundation, ©2002.
Edition/Format:   DVD video : EnglishView all editions and formats
Summary:
In this new film, Kilbourne reviews if and how the image of women in advertising has changed over the last 20 years. With wit and warmth, she uses over 160 ads and commercials to critique advertising's image of women, inviting viewers to look at familiar images in a new way, that moves and empowers them to take action. Concludes with a new interview with Jean Kilbourne (25 min.).
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Details

Genre/Form: Documentary films
Video recordings for the hearing impaired
Interviews
Named Person: Jean Kilbourne
Material Type: Videorecording
Document Type: Visual material
All Authors / Contributors: Jean Kilbourne; Sut Jhally; Media Education Foundation.
ISBN: 1893521532 9781893521537
OCLC Number: 773499527
Language Note: In English with optional English subtitles.
Notes: Sequel to: Killing us softly, c1979 and Still killing us softly, c1987. This third segment was originally released in 2000.
Credits: Producer/director/editor, Sut Jhally ; created by Jean Kilbourne.
Performer(s): Presenter, Jean Kilbourne.
Description: 1 videodisc (34, 25 min.) : sound, color ; 4 3/4 in.
Details: DVD.
Contents: Sections: Taking advertising seriously --
Perception & artificiality --
Objectification --
Fragmentation --
Femininity, appearance & slimness --
Cutting girls down to size --
Sexuality --
infantilization & pornography --
Trivialization of sex --
Violence --
Polarizing femininity & masculinity --
progress and activism --
New interview with Jean Kilbourne (25 min.).
Other Titles: Advertising's image of women
Killing us softly, advertising's image of women.
Killing us softly.
Responsibility: created by Jean Kilbourne ; producer, director, editor, Sut Jhally.
More information:

Abstract:

In this new film, Kilbourne reviews if and how the image of women in advertising has changed over the last 20 years. With wit and warmth, she uses over 160 ads and commercials to critique advertising's image of women, inviting viewers to look at familiar images in a new way, that moves and empowers them to take action. Concludes with a new interview with Jean Kilbourne (25 min.).

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