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Knowledge development in marketing : the MSI experience

Author: Paul N Bloom; Marketing Science Institute.
Publisher: Lexington, Mass. : Lexington Books, ©1987.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Bloom, Paul N.
Knowledge development in marketing.
Lexington, Mass. : Lexington Books, ©1987
(OCoLC)571036407
Document Type: Book
All Authors / Contributors: Paul N Bloom; Marketing Science Institute.
ISBN: 0669125814 9780669125818
OCLC Number: 15366827
Description: xvi, 238 pages ; 24 cm
Responsibility: Paul N. Bloom.

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