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Leadership brand : developing customer-focused leaders to drive performance and build lasting value
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Leadership brand : developing customer-focused leaders to drive performance and build lasting value

Author: David Ulrich; Norm Smallwood
Publisher: Boston, Mass : Harvard Business School Press, ©2007.
Edition/Format:   Book : English
Summary:

Shows how branded leadership delivers unique value for firms' investors, customers, and employees - elevating market value and creating a competitive edge. This book presents a six-step process for  Read more...

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Details

Document Type: Book
All Authors / Contributors: David Ulrich; Norm Smallwood
ISBN: 9781422110300 1422110303
OCLC Number: 636314123
Description: 270 S : Ill.
Responsibility: Dave Ulrich, Norm Smallwood.

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