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The Lean Enterprise : Applying Scalable, Repeatable, and Measurable Innovation in the World's Largest Organizations

Author: Trevor Owens; Obie Fernandez
Publisher: Hoboken : John Wiley & Sons, 2014.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Discover the methods of lean startups that can revolutionize large organizations and their products Even in a tough economic climate, the startup business community has found a way to create innovative, game-changing products in shockingly short timeframes. So why should larger, more established companies take notice? Because they have everything to gain when they examine and adopt the strategies, tools, and  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Owens, Trevor.
Lean Enterprise.
Hoboken : Wiley, 2014
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Trevor Owens; Obie Fernandez
ISBN: 9781118852064 1118852060 9781118852187 1118852184 1306533198 9781306533195
OCLC Number: 874322277
Notes: Objection: Enterprises Don't Need an Innovation Colony, They Need an Innovative Culture.
Description: 1 online resource (258 pages)
Contents: The Lean Enterprise: How Corporations Can Innovate Like Startups; Copyright; Contents; Introduction; Enterprises in Peril; Startups Ascendant; The Enterprise's Dilemma; Unleashing the Enterprise; Why Intrapreneurship Fails; Autonomy; Incentive; Financial Structure; Enter the Lean Startup; New Tools for CFOs; Dawn of the Lean Enterprise; Chapter 1: Roadmap: Introducing the Lean Enterprise; The Innovation Colony; The Lean Startup Method; Build, Measure, Learn; Product/Market Fit; Three Strategies; Chapter 2: Strategy; Market Shifts Are Unpredictable; Small Teams Create Enormous Value. New Markets Are Winner-Take-AllSpeed Is the Only Competitive Advantage; For Each Success, There May Be a Thousand Failures; A Framework for Action; Incubation; Acquisition; Investment; Fringe Benefits; Chapter 3: Corporate Structure; From Skunkworks Onward; Skunkworks; Intrapreneurship; Innovation Labs; Enter the Innovation Colony; A New Organization to Cope with New Rules; Autonomy; Personnel; Funding; Measuring Success; Chapter 4: Compensation; The Power of the Upside; Managing Directors; Innovation Teams; Acquisitions; Acqui-Hires; Additional Personnel. Chapter 5: Vision: The Innovation ThesisKnow the Market; Formulate an Innovation Thesis; Execute on the Thesis; Chapter 6: Lean Enterprise Process; Roots of the Lean Startup; Limitations; Sprints; Experimental Process: A Quick Overview; Confirmation Bias; Risk Aversion; Documentation; Experimental Process: Step-by-Step; Form a Hypothesis; Identify Your Riskiest Assumption; Choose a Test Method; Segment Customers; Set Success Criteria; Build a Metrics Model; Build an MVP; Run the Experiment; Pivot or Persevere; Javelin Board; Chapter 7: Experimental Methods; Where to Find Customers. Phase 1: ExplorationPhase 2: Pitch; Phase 3: Concierge; Phase 4: Prototype; Chapter 8: Innovation Accounting; Vanity Metrics versus Actionable Metrics; Pirate Metrics; Engines of Growth; Building a Metrics Model; Tutorial: Modeling an Online Subscription Business; Chapter 9: Incubate Internally; Low Momentum, High Control; Benefits; Financing Internal Startups; How to Incubate; Generating Ideas; Organizing a Lean Startup Machine; How to Run a Hackathon; Chapter 10: Acquire Early; Who Are You Looking For?; High Control, High Momentum; Finding Acquisition Opportunities. Choosing Acquisition TargetsStructuring the Deal; Pricing; Cash versus Equity; Lockups; Earnouts; Pitfalls; Losing the CEO; Moving Too Slowly; Damaging Existing Employee Morale; Chapter 11: Invest When You Can't Acquire; Low Control, High Momentum; Benefits of Investing; Investment Mechanics; Investment Vehicles; Convertible Notes; Equity Investments; Enterprise Investment Psychology; Choosing Investments; Evaluating Product/Market Fit; Make Your Own Decisions; Chapter 12: Innovation Flow; Conclusion; Objections to the Lean Enterprise; Objection: Existing Organization Can Handle Innovation.
Responsibility: by Trevor Owens, Obie Fernandez.

Abstract:

#1 Amazon Bestseller in Lean Management Discover the methods of lean startups that can revolutionize large organizations and their products Even in a tough economic climate, the startup business  Read more...

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