详细书目
| 附加的形体格式: | Online version: Harvey, Philip D., 1938- Let every child be wanted. Westport, Conn. : Auburn House, 1999 (OCoLC)607391901 |
|---|---|
| 文件类型: | 书 |
| 所有的著者/提供者: |
Philip D Harvey |
| ISBN: | 0865692823 9780865692824 |
| OCLC号码: | 40693853 |
| 描述: | x, 251 p. : ill. ; 25 cm. |
| 内容: | The Pioneers -- Social Marketing: How It Works -- Sex, Contraception, Religion, and AIDS -- Players in the Game: Donors, Governments, Family Planning Associations, and Others -- "I'm Up to Here with Experts": Selling Contraceptives in Sri Lanka -- Social Marketing in Bangladesh -- Why Brand Names? -- Pricing: The Cornerstone of Social Marketing and the Controversies that Surround It -- Measuring Results: Sales, CYPs, Contraceptive Prevalence -- Running a Program -- Advertising: The Fuel of Social Marketing -- The Population Wars -- Birth Control Today--Methods and Practice -- Estimate of Lives Saved by Contraception. |
| 责任: | Philip D. Harvey. |
标签
添加标签 目的是为 "Let every child be wanted : how social marketing is revolutionizing contraceptive use around the world".
争取是第一个!
相似资料
相关主题:(8)
- Contraceptives -- Marketing.
- Social marketing.
- Birth control -- Government policy.
- Family policy.
- Contraception.
- Family Planning Policy.
- Marketing of Health Services.
- Social Marketing.
这资料的用户列表 (1)
- Social marketing(250 资料)
由 f126176 已更新 2009-02-07

