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Letting go of the words : writing Web content that works

Author: Janice Redish
Publisher: Amsterdam ; Boston : Elsevier/Morgan Kaufmann Publishers, ©2007.
Series: Morgan Kaufmann series in interactive technologies.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:
On the web, whether on the job or at home, we usually want to grab information and use it quickly. We go to the web to get answers to questions or to complete tasks to gather information, reading only what we need. We are all too busy to read much on the web. This book helps you write successfully for web users. It offers strategy, process, and tactics for creating or revising content for the web. It helps you plan,  Read more...
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Janice Redish
ISBN: 9780123694867 0123694868
OCLC Number: 85828748
Description: xviii, 365 pages : color illustrations ; 24 cm.
Contents: Foreword / Steve Krug --
Acknowledgments --
1. Content! Content! Content! --
2. People! People! People! --
3. Starting well : home pages --
4. Getting there : pathway pages --
5. Writing information, not documents --
6. Focusing on your essential messages --
7. Designing your web pages for easy use --
8. Tuning up your sentences --
9. Using lists and tables --
10. Breaking up your text with headings --
11. Using illustrations effectively --
12. Writing meaningful links --
13. Getting from draft to final web pages --
Interlude : creating an organic style guide --
Bibliography --
Subject index --
Index of web sites shown as examples.
Series Title: Morgan Kaufmann series in interactive technologies.
Responsibility: Janice (Ginny) Redish.
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Abstract:

On the web, whether on the job or at home, we usually want to grab information and use it quickly. This book helps you write successfully for web users. It offers strategy, process, and tactics for  Read more...

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"Redish has done her homework and created a thorough overview of the issues in writing for the Web. Ironically, I must recommend that you read her every word so that you can find out why your Read more...

 
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