详细书目
| 附加的形体格式: | Online version: Wolfe, Lisa A. Library public relations, promotions, and communications. New York : Neal-Schuman Publishers, c1997 (OCoLC)608218313 |
|---|---|
| 文件类型: | 书 |
| 所有的著者/提供者: |
Lisa A Wolfe |
| ISBN: | 155570266X 9781555702663 |
| OCLC号码: | 36327296 |
| 描述: | xiv, 208 p. : ill. ; 28 cm. |
| 内容: | Preface -- Thinking about public relations and communications for your library -- Developing your library's public relations / communications plan -- Defining your library's message and audience -- Developing a corporate identity for your library -- Creating effective print communications -- Media coverage -- Telling your story through volunteers -- Community involvement as a public relations tool -- Creating an environment that supports your message -- Using technology to tell your library's story -- Programs and special events as communications tools -- Creating a professional network -- Public relations challenges in different types of libraries -- Evaluating your efforts. |
| 丛书名: | How-to-do-it manuals for libraries, no. 75. |
| 责任: | Lisa A. Wolfe. |
标签
添加标签 目的是为 "Library public relations, promotions, and communications : a how-to-do-it manual".
争取是第一个!
