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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/36327296 Title: Library public relations, promotions, and communications : a how-to-do-it manual Author: Lisa A Wolfe Publisher: New York : Neal-Schuman Publishers, ©1997. ISBN/ISSN: 155570266X 9781555702663 OCLC:36327296

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Library public relations, promotions, and communications : a how-to-do-it manual

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Library public relations, promotions, and communications : a how-to-do-it manual

Author:	Lisa A Wolfe
Publisher:	New York : Neal-Schuman Publishers, ©1997.
Series:	How-to-do-it manuals for libraries, no. 75.
Edition/Format:	Book : EnglishView all editions and formats
Rating:	(not yet rated) 0 with reviews - Be the first.

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Additional Physical Format:	Online version: Wolfe, Lisa A. Library public relations, promotions, and communications. New York : Neal-Schuman Publishers, c1997 (OCoLC)608218313
Document Type:	Book
All Authors / Contributors:	Lisa A Wolfe Find more information about:
ISBN:	155570266X 9781555702663
OCLC Number:	36327296
Description:	xiv, 208 p. : ill. ; 28 cm.
Contents:	Preface -- Thinking about public relations and communications for your library -- Developing your library's public relations / communications plan -- Defining your library's message and audience -- Developing a corporate identity for your library -- Creating effective print communications -- Media coverage -- Telling your story through volunteers -- Community involvement as a public relations tool -- Creating an environment that supports your message -- Using technology to tell your library's story -- Programs and special events as communications tools -- Creating a professional network -- Public relations challenges in different types of libraries -- Evaluating your efforts.
Series Title:	How-to-do-it manuals for libraries, no. 75.
Responsibility:	Lisa A. Wolfe.

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