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The library's crisis communications planner : a PR guide for handling every emergency

Autore: Jan Thenell
Editore: Chicago : American Library Association, ©2004.
Edizione/Formato:   Libro : EnglishVedi tutte le edizioni e i formati
Banca dati:WorldCat
Sommario:
"This custom-made planner will enable you to create a time-saving resource to have at your fingertips for any emergency situation, including a communications information kit for everyday use and in times of crisis. Practice scenarios and checklists that provide a head start when an emergency happens are included."--BOOK JACKET.
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Dettagli

Genere/forma: Handbooks, manuals, etc
Guides, manuels, etc
Tipo documento: Book
Tutti gli autori / Collaboratori: Jan Thenell
ISBN: 0838908705 9780838908709
Numero OCLC: 55208403
Descrizione: vii, 77 p. : ill. ; 23 cm.
Contenuti: 1. crisis communications plan --
2. Gathering and maintaining crisis-ready information --
3. Assembling the team : the collective intelligence --
4. Identifying library audiences and stakeholders --
5. Assessing your library's crisis potential --
6. Creating ready responses for areas of vulnerability --
7. Building positive media relationships --
8. Communicating during a crisis --
9. After the crisis : a time of opportunity --
App. 1. Twenty tips for writing an effective news release.
Responsabilità: Jan Thenell.

Abstract:

"This custom-made planner will enable you to create a time-saving resource to have at your fingertips for any emergency situation, including a communications information kit for everyday use and in times of crisis. Practice scenarios and checklists that provide a head start when an emergency happens are included."--BOOK JACKET.

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