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The library's crisis communications planner : a PR guide for handling every emergency

저자: Jan Thenell
출판사: Chicago : American Library Association, ©2004.
판/형식:   도서 : 영어모든 판과 형식 보기
데이터베이스:WorldCat
요약:
"This custom-made planner will enable you to create a time-saving resource to have at your fingertips for any emergency situation, including a communications information kit for everyday use and in times of crisis. Practice scenarios and checklists that provide a head start when an emergency happens are included."--BOOK JACKET.
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Guides, manuels, etc
문서 형식:
모든 저자 / 참여자: Jan Thenell
ISBN: 0838908705 9780838908709
OCLC 번호: 55208403
설명: vii, 77 p. : ill. ; 23 cm.
내용: 1. crisis communications plan --
2. Gathering and maintaining crisis-ready information --
3. Assembling the team : the collective intelligence --
4. Identifying library audiences and stakeholders --
5. Assessing your library's crisis potential --
6. Creating ready responses for areas of vulnerability --
7. Building positive media relationships --
8. Communicating during a crisis --
9. After the crisis : a time of opportunity --
App. 1. Twenty tips for writing an effective news release.
책임: Jan Thenell.

초록:

Is your library vulnerable to challenges arising from difficult patrons, censorship, budget issues, or disgruntled staff? This step-by-step primer illustrates communications basics to prepare  더 읽기…

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