跳到内容
The making of the great communicator : Ronald Reagan's transformation from actor to governor 预览资料
关闭预览资料
正在查...

The making of the great communicator : Ronald Reagan's transformation from actor to governor

著者: Kenneth Holden
出版商: Guilford, Connecticut : Lyons Press, An imprint of Globe Pequot Press, [2013]
版本/格式:   图书 : 传记 : 英语查看所有的版本和格式
数据库:WorldCat
提要:
"One week after Ronald Reagan announced his candidacy for governor of California, the San Francisco Chronicle gibed: "It was simply a flagrant example of miscasting." Reagan was tanking, and his businessmen backers panicked. Their bold experiment was about to fail. Then a think-tank friend suggested the expertise of two UCLA social pyschologists. Kenneth Holden and Stanley Plog agreed to take the job only if they
评估:

(尚未评估) 0 附有评论 - 争取成为第一个。

主题
更多类似这样的

 

在图书馆查找

&AllPage.SpinnerRetrieving; 正在查找有这资料的图书馆...

详细书目

类型/形式: Biography
提及的人: Ronald Reagan; Ronald Reagan
材料类型: 传记
文件类型:
所有的著者/提供者: Kenneth Holden
ISBN: 9780762778492 0762778490
OCLC号码: 803910209
描述: xv, 269 pages : illustrations ; 24 cm
内容: pt. 1. A star is born --
The Gipper --
The speech --
Behavior modification --
The split --
Stealth campaign --
The candidate --
The blunder --
The call --
The meeting --
pt. 2. Day one --
Day two --
Day three --
pt. 3. The fourth day --
The circuit --
On the road --
A new face --
Answered prayer --
A distraction --
"I am not a politician!" --
New agreement --
And ... cut!
责任: Kenneth Holden.

摘要:

"One week after Ronald Reagan announced his candidacy for governor of California, the San Francisco Chronicle gibed: "It was simply a flagrant example of miscasting." Reagan was tanking, and his businessmen backers panicked. Their bold experiment was about to fail. Then a think-tank friend suggested the expertise of two UCLA social pyschologists. Kenneth Holden and Stanley Plog agreed to take the job only if they could have three full days alone with Reagan. The candidate and his backers agreed, and the three men disappeared into a Malibu beach house. Those three days remade the bumbling neophyte into an articulate, confident politician whose devastating sound bites shredded the opposition. Holden or Plog remained by Reagan's side for the rest of the campaign, feeding him information about California's problems, teaching him to handle the press, writing his position papers, and helping develop the programs he offered, all while battling factions of the campaign team who seemed determine to sabotage their own man. Not everyone who voted for Reagan supported his positions, but voters preferred his honesty and forthrightness to the waffling of other politicians. Reagan won by a landslide. Holden and Plog had shaped an actor into a governor, but they were also turning a governor into a president. Here is the untold story of how they did it."--

"Here is the untold story of how, over three days, two behavioral scientists helped Ronald Reagan win the California governorship, turning the Gipper into the Great Communicator. A bumbling neophyte, he emerged from their training articulate, confident, and incisive. They remained by his side for the rest of the campaign, feeding him information about California's problems, teaching him how to handle the press, and writing his position papers--all while battling factions of the campaign team who seemed determine to sabotage their own man. Reagan won by a landslide. They two men shaped an actor into a governor, but they were also turning a governor into a president. Here is how they did it"--

评论

用户提供的评论
正在获取GoodReads评论...
正在检索DOGObooks的评论

标签

争取是第一个!
确认申请

你可能已经申请过这份资料。如果还是想申请,请选确认。

链接数据


<http://www.worldcat.org/oclc/803910209>
library:oclcnum"803910209"
library:placeOfPublication
owl:sameAs<info:oclcnum/803910209>
rdf:typeschema:Book
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:creator
schema:datePublished"2013"
schema:description""Here is the untold story of how, over three days, two behavioral scientists helped Ronald Reagan win the California governorship, turning the Gipper into the Great Communicator. A bumbling neophyte, he emerged from their training articulate, confident, and incisive. They remained by his side for the rest of the campaign, feeding him information about California's problems, teaching him how to handle the press, and writing his position papers--all while battling factions of the campaign team who seemed determine to sabotage their own man. Reagan won by a landslide. They two men shaped an actor into a governor, but they were also turning a governor into a president. Here is how they did it"--"@en
schema:description"pt. 1. A star is born -- The Gipper -- The speech -- Behavior modification -- The split -- Stealth campaign -- The candidate -- The blunder -- The call -- The meeting -- pt. 2. Day one -- Day two -- Day three -- pt. 3. The fourth day -- The circuit -- On the road -- A new face -- Answered prayer -- A distraction -- "I am not a politician!" -- New agreement -- And ... cut!"@en
schema:description""One week after Ronald Reagan announced his candidacy for governor of California, the San Francisco Chronicle gibed: "It was simply a flagrant example of miscasting." Reagan was tanking, and his businessmen backers panicked. Their bold experiment was about to fail. Then a think-tank friend suggested the expertise of two UCLA social pyschologists. Kenneth Holden and Stanley Plog agreed to take the job only if they could have three full days alone with Reagan. The candidate and his backers agreed, and the three men disappeared into a Malibu beach house. Those three days remade the bumbling neophyte into an articulate, confident politician whose devastating sound bites shredded the opposition. Holden or Plog remained by Reagan's side for the rest of the campaign, feeding him information about California's problems, teaching him to handle the press, writing his position papers, and helping develop the programs he offered, all while battling factions of the campaign team who seemed determine to sabotage their own man. Not everyone who voted for Reagan supported his positions, but voters preferred his honesty and forthrightness to the waffling of other politicians. Reagan won by a landslide. Holden and Plog had shaped an actor into a governor, but they were also turning a governor into a president. Here is the untold story of how they did it."--"@en
schema:exampleOfWork<http://worldcat.org/entity/work/id/1148237900>
schema:genre"History"@en
schema:genre"Biography"@en
schema:inLanguage"en"
schema:name"The making of the great communicator : Ronald Reagan's transformation from actor to governor"@en
schema:url
schema:workExample

Content-negotiable representations

关闭窗口

请登入WorldCat 

没有张号吗?很容易就可以 建立免费的账号.