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Management : an introduction

Author: David Boddy
Publisher: Harlow : Financial Times Prentice Hall, 2002.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Summary:

This introductory management text includes extensive case studies showing how theory is put into practice in the business world, and also contains end-of-chapter exercises to reinforce learning.

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Document Type: Book
All Authors / Contributors: David Boddy
ISBN: 0273655183 9780273655183
OCLC Number: 49351475
Notes: Previous edition: Prentice Hall Europe, 1998.
Description: xxiv, 598 pages : illustrations ; 25 cm
Contents: PART 1 AN INTRODUCTION TO MANAGEMENT Part case - The Body Shop 1 Managing in organisations - Chem-Tec 2 Evolution of ideas on management - Robert Owen PART 2 THE ENVIRONMENT OF MANAGEMENT Part case - BP Amoco 3 Analysing the business environment - PowerGen 4 The international dimension of management - Lufthansa 5 Corporate social responsibility - Ford Pinto PART 3 PLANNING Part case - The Virgin Group 6 Corporate strategy - Scottish Homes 7 Marketing and competitive positioning - The Millenium Dome PART 4 ORGANIZING Part case - Royal Bank of Scotland 8 Organization structure and culture - ABB 9 Human resource management - BMW 10 The developing organization - Oticon 11 Managing change - The environment agency PART 5 LEADING Part case - W.L.Gore and Associates 12 Influence and power - Digital Europe 13 Motivation - The Benefits Agency 14 Communication - Ebank 15 Teams - Quintiles PART 6 CONTROLLING Part case - Kwik-Fit 16 Finance and budgetary control - Siemens 17 Managing operations and quality - Benetton 18 Managing information systems - Boeing
Responsibility: David Boddy.

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