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Management information systems : managing the digital firm

저자: Kenneth C Laudon; Jane Price Laudon; Mary Elizabeth Brabston
출판사: Toronto : Prentice Hall, 2002.
판/형식:   Print book : 영어 : 1st Canadian ed모든 판과 형식 보기
데이터베이스:WorldCat
요약:

Suitable for introductory undergraduate courses, and MBA-level MIS and Information Systems courses that want to integrate business with technology, this work defines the MIS course by providing an  더 읽기…

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문서 형식:
모든 저자 / 참여자: Kenneth C Laudon; Jane Price Laudon; Mary Elizabeth Brabston
ISBN: 0130338095 9780130338099 1405872764 9781405872768
OCLC 번호: 47690063
설명: xxix, 547, R25, I17, P2 pages : color illustrations, color portraits ; 29 cm
내용: Part I: Organizations, Management and the Networked Enterprise Chapter 1: Information Systems in Global Business Today Chapter 2: Global E-Business: How Businesses Use Information Systems Chapter 3: Information Systems, Organizations, and Strategy Chapter 4: Ethical and Social Issues in Information Systems Part I Project: Analyzing Business Processes for an Enterprise System Part II: Information Technology Infrastructure Chapter 5: IT Infrastructure and Emerging Technologies Chapter 6: Foundations of Business Intelligence: Databases and Information Management Chapter 7: Telecommunications, the Internet and Wireless Technology Chapter 8: Securing Information Systems Part II Project: Creating a New Internet Business Part III: Key System Applications for the Digital Age Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications Chapter 10: E-Commerce: Digital Markets, Digital Goods Chapter 11: Managing Knowledge Chapter 12: Enhancing Decision Making Part III Project: Designing an Enterprise Information Portal Part IV: Building and Managing Systems Chapter 13: Building Information Systems Chapter 14: Project Management: Establishing the Business Value of Systems and Managing Change Chapter 15: Managing Global Systems
책임: Kenneth C. Laudon, Jane P. Laudon ; Canadian adaptation byMary Elizabeth Brabston.

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