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Management information systems : managing the digital firm

Author: Kenneth C Laudon; Jane Price Laudon, (Ph. D.)
Publisher: Boston : Prentice Hall, ©2012.
Edition/Format:   Book : English : 12th edView all editions and formats
Database:WorldCat
Summary:
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive  Read more...
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Document Type: Book
All Authors / Contributors: Kenneth C Laudon; Jane Price Laudon, (Ph. D.)
ISBN: 9780132142854 0132142856
OCLC Number: 693809704
Description: 1 v. (various pagings) : col. ill. ; 29 cm.
Contents: Information systems in global business today --
Global e-business and collaboration --
Information systems, organizations, and strategy --
Ethical and social issues in information systems --
IT infrastructure and emerging technologies --
Foundations of business intelligence: databases and information managment --
Telecommunications, the internet and wireless technology --
Securing information systems --
Achieving operational excellence and customer intimacy: enterprise applications --
E-commerce: digital markets, digital goods --
Managing knowledge --
Enhancing decision making.
Responsibility: Kenneth C. Laudon, Jane P. Laudon.

Abstract:

Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

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