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Managing a small business made easy

Author: Martin E Davis
Publisher: [Irvine, Calif.] : Entrepreneur Press, ©2005.
Series: Entrepreneur made easy series.
Edition/Format:   Print book : English
Summary:
"You've opened your business. Now, you have to run it - and there's nothing easy about running a business. But with the professional advice of business owner and small business counselor Martin Davis along with his fellow counselors and clients who have seen and done it all, managing your new business will be a breeze."--Jacket.
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Details

Document Type: Book
All Authors / Contributors: Martin E Davis
ISBN: 1932531548 9781932531541
OCLC Number: 57613423
Description: xiv, 236 pages : forms ; 24 cm.
Contents: 1. Know yourself --
2. Understanding leadership --
3. Defining your business --
4. People --
your greatest resource --
5. People --
managing your greatest resource --
6. Your customer, the essential element --
7. Product planning and development --
8. Pricing your product or service --
9. Selling and distributing your product or service --
10. Advertising and promotion --
11. Developing a business plan --
12. Gathering financial resources --
13. Understanding accounting --
a must! --
14. Management and control systems --
15. Your CPA firm --
16. Why you need an attorney --
17. Involve an insurance broker --
18. Be a good communicator --
19. The good times ... and the bad times --
20. "The rest of the story."
Series Title: Entrepreneur made easy series.
Responsibility: Martin E. Davis.
More information:

Abstract:

"You've opened your business. Now, you have to run it - and there's nothing easy about running a business. But with the professional advice of business owner and small business counselor Martin Davis along with his fellow counselors and clients who have seen and done it all, managing your new business will be a breeze."--Jacket.

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