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Marke neu denken : Paradigmenwechsel in der Markenführung

Author: Erich Posselt
Publisher: Fachmedien : Springer Gabler, [2016] ©2016
Edition/Format:   eBook : Document : GermanView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Posselt, Erich
Marke neu denken : Paradigmenwechsel in der Markenführung
Wiesbaden : Springer Fachmedien Wiesbaden,c2016
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Erich Posselt
ISBN: 9783658110956 3658110953
OCLC Number: 950884499
Description: 1 online resource.
Responsibility: Erich Posselt (Hrsg.).

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