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The market makers : how retailers are reshaping the global economy

Author: Gary G Hamilton
Publisher: Oxford : Oxford University Press, 2012.
Edition/Format:   Print book : English : 1st publ. in paperbackView all editions and formats
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In eleven chapters by leading scholars, The Market Makers provides a detailed but highly readable analysis of how retailers have become the leading drivers of the new global economy. The analytic  Read more...

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Genre/Form: Aufsatzsammlung
Document Type: Book
All Authors / Contributors: Gary G Hamilton
ISBN: 9780199655878 0199655871 9780199590179 0199590176
OCLC Number: 808771002
Description: 364 Seiten : Diagramme
Contents: Introduction: The Retail Revolution ; PART I. THE MARKET MAKERS: A GENERAL PERSPECTIVE ; 1. Retailers as Market Makers ; 2. Technology and Public Policy: The Preconditions for the Retail Revolution ; PART II. MAKING CONSUMER MARKETS ; 3. U.S. Retailing and Its Global Diffusion ; 4. Globalization of European Retailing ; 5. Online Retailers as Market Makers ; PART III. MAKING SUPPLIER MARKETS ; 6. Supplier Markets and the Asian Miracle ; 7. Global Logistics, Global Labor ; 8. Making the Global Supply-Base ; 9. Transnational Contractors in East Asia ; PART IV. INDUSTRIES AND MARKET MAKING ; 10. The Global Spread of Modern Food Retailing ; 11. Market Making in the Personal Computer Industry
Responsibility: ed. by Gary G. Hamilton [und weitere].

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