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Market segmentation

Author: Ronald Edward Frank; William F Massy; Yoram Wind
Publisher: Englewood Cliffs, N.J., Prentice-Hall [1972]
Series: Prentice-Hall international series in management.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Frank, Ronald Edward, 1933-
Market segmentation.
Englewood Cliffs, N.J., Prentice-Hall [1972]
(OCoLC)629139805
Document Type: Book
All Authors / Contributors: Ronald Edward Frank; William F Massy; Yoram Wind
ISBN: 0135575796 9780135575796
OCLC Number: 270779
Description: xii, 292 pages illustrations 24 cm.
Series Title: Prentice-Hall international series in management.
Responsibility: [by] Ronald E. Frank, William F. Massy [and] Yoram Wind.

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