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Market your business : a guide for small hospitality businesses

Author: Roy Hayter; Helen Lines; Hospitality Training Foundation.
Publisher: Basingstoke : Macmillan, 2000.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

This text is aimed at anyone owning or managing a small hospitality business whether it's a pub, restaurant, B&B, guesthouse, inn, cafe, hotel or take away. Designed as a practical, easy to follow  Read more...

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Genre/Form: Handbooks and manuals
Handbooks, manuals, etc
Document Type: Book
All Authors / Contributors: Roy Hayter; Helen Lines; Hospitality Training Foundation.
ISBN: 0333771567 9780333771563 1861527187 9781861527189
OCLC Number: 44015388
Notes: Published in association with Hospitality Training Foundation.
Description: 60 pages : illustrations ; 25 cm
Contents: Take Stock of Your Business - Identify Opportunities - Target Extra Business - Decide Your Message - Decide Your Strategy - Get Marketing - Stay on Course - Measure Results - Exploit New Opportunities - Build for the Future
Responsibility: Roy Hayter & Helen Lines.

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