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|Additional Physical Format:||Online version:
Marketing and outreach for the academic library.
Lanham : Rowman & Littlefield, 
|All Authors / Contributors:||
Bradford Lee Eden
|ISBN:||9781442262539 1442262532 9781442262546 1442262540|
|Description:||xi, 153 pages : illustrations, maps ; 23 cm.|
|Contents:||Making social media worth it : planning and implementation for a small institution / Kaela Casey and Laura Worden --
Library spaces : inspiration and collaboration / Susan Van Alstyne --
Events and extravaganzas at Cunningham Memorial Library / Karen Evans --
Librarians as event coordinators : building partnerships and engagement through user-centered programs / Joe Clark --
Digital engagement in delivering library services : a case study from the State Library of New South Wales / Kathryn Barwick and Mylee Joseph --
From idea to Instagram : how an academic library marketing committee created a character for the YouTube generation / Joyce Garczynski, Laksamee Putnam and Lisa Woznicki --
Promoting digital library services through workshops / Tracy C. Bergstrom and Alexander Papson --
It's the end of the world as we know it, or is it? : looking beyond the new librarianship paradigm / Rebecca Parker and Dana McKay --
Embedded librarians : case studies from Loyola University New Orleans / Teri Gallaway, Elizabeth Kelly, Brian Sullivan and Malia Willey --
Democratizing digital : the Highway 89 Digital Collection and the promise of inclusive online collaboration / Brad Cole, Clint Pumphrey and Liz Woolcott.
|Series Title:||Creating the 21st-century academic library, 7.|
|Responsibility:||edited by Bradford Lee Eden.|