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Marketing - Controlling - Kompetenz : Grundwissen marktorientierter Unternehmenssteuerung

Author: Werner Pepels; Heiko Auerbach
Publisher: Berlin : Erich Schmidt, 2003.
Edition/Format:   Print book : GermanView all editions and formats
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Genre/Form: Aufsatzsammlung
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Werner Pepels; Heiko Auerbach
ISBN: 3503074104 9783503074105
OCLC Number: 76424728
Notes: Literaturverz. S. 293 - 309.
Description: 311 Seiten : Diagramme ; 24 cm
Responsibility: hrsg. von Werner Pepels. Mit Beitr. von Heiko Auerbach ...

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