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Marketing : eine Einführung für das Master-Studium

Author: Frank Jacob
Publisher: Stuttgart : Kohlhammer, 2009, c 2009.
Series: Kohlhammer-Edition Marketing.
Edition/Format:   Print book : German
Database:WorldCat
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Genre/Form: Lehrbuch
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Frank Jacob
ISBN: 9783170207059 3170207059
OCLC Number: 276161290
Notes: Literaturverz. S. 209 - 220.
Description: 224 S. : ill., graph. Darst. ; 24 cm.
Series Title: Kohlhammer-Edition Marketing.
Responsibility: Frank Jacob.
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Primary Entity

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