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Marketing kompakt : mit englischem Marketing-Fachwortverzeichnis

Author: Jürgen Kirsch; Bernd Müllerschön
Publisher: Sternenfels : Verl. Wiss. und Praxis, 2003.
Edition/Format:   Print book : German : 5., überarb. und erw. AuflView all editions and formats
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Genre/Form: Lehrbuch
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Jürgen Kirsch; Bernd Müllerschön
ISBN: 3896732005 9783896732002
OCLC Number: 76536940
Notes: Literaturangaben.
Description: 256 S. : ill., graph. Darst. ; 21 cm.
Responsibility: Jürgen Kirsch ; Bernd Müllerschön.
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