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El marketing según Kotler : cómo crear, ganar y dominar los mercados

Author: Philip Kotler
Publisher: Barcelona : Paidós, ©1999.
Series: Paidós empresa, 57.
Edition/Format:   Print book : SpanishView all editions and formats
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Document Type: Book
All Authors / Contributors: Philip Kotler
ISBN: 8449307546 9788449307546
OCLC Number: 44422085
Description: 310 pages : illustrations ; 22 cm.
Series Title: Paidós empresa, 57.
Other Titles: Kotler on marketing.
Responsibility: Philip Kotler ; [traducción de Federico Villegas].

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