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The Mcdonaldization of society

Author: George Ritzer
Publisher: Thousand Oaks, Calif. : Pine Forge Press, 2000
Edition/Format:   Print book : English : New Century edView all editions and formats
Summary:

This edition of The McDonaldization of Society has been revised and updated to reflect the accelerating power and importance of McDonald's and McDonaldization.

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Document Type: Book
All Authors / Contributors: George Ritzer
ISBN: 0761986286 9780761986287
OCLC Number: 464650593
Description: 430 s.
Contents: An Introduction to McDonaldizationMcDonaldization and Its Precursors From the Iron Cage to the Fast-Food FactoryEfficiency Drive-Throughs and Finger FoodCalculability Big Macs and Little ChipsPredictability It Never Rains on Those Little Houses on the HillsideControl Human and Nonhuman RobotsThe Irrationality of Rationality Traffic Jams on Those `Happy Trails'Frontiers of McDonaldization Birth, Death, and Death-Defying ActsMcDonaldization in a Changing World Are There No Limits?Dealing with McDonaldization A Practical Guide

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"Ritzer's texts is in a class by itself. I can't think of another as insightful and enjoyable." -- James D. Cover "Most undergraduate students today have never lived in an un-McDonald world, and Read more...

 
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