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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/36713113 Title: Media economics : theory and practice Author: Alison Alexander; James Owers; Rod Carveth Publisher: Mahwah, N.J. : L. Erlbaum Associates, 1998. ISBN/ISSN: 0805818421 9780805818420 OCLC:36713113

  
  

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Subjects

• Mass media -- Economic aspects.
• Médias -- Aspect économique.

Similar Items

Media economics : theory and practice

Author:	Alison Alexander; James Owers; Rod Carveth
Publisher:	Mahwah, N.J. : L. Erlbaum Associates, 1998.
Edition/Format:	Book : English : 2nd edView all editions and formats
Summary:	This volume examines the process of media economics decision making through an exploration of such topics as industrial restructuring, regulatory constraints upon media operations, and changing economic value. It applies the principles of economics in the business sector to the media industry.  Read more...
Rating:	(not yet rated) 0 with reviews - Be the first.