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Media literacy

Autore: W James Potter
Editore: Thousand Oaks : Sage Publications, ©1998.
Edizione/Formato:   book_printbook : EnglishVedi tutte le edizioni e i formati
Banca dati:WorldCat
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Tipo materiale: Risorsa internet
Tipo documento: Book, Internet Resource
Tutti gli autori / Collaboratori: W James Potter
ISBN: 0761909257 9780761909255 0761909265 9780761909262
Numero OCLC: 37451859
Descrizione: xxxi, 406 pages : illustrations ; 24 cm
Contenuti: INTRODUCTION : What is media literacy? --
The importance of media literacy --
SKILLS : How does the human mind work? --
Developmental perspective --
KNOWLEDGE : What is news? --
Commercial advertising --
What is entertainment? --
Development of the mass media industries --
Economic perspective --
Who owns and controls the mass media? --
What is an audience? --
Broadening our perspective on media effects --
How do the effect processes work? --
Media influence on institutions --
The importance of real-world knowledge --
PUTTING IT ALL TOGETHER : The media literacy perspective --
Strategies for increasing literacy.
Responsabilità: W. James Potter.
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Media literacy

da novr (Utenti WorldCat. Pubblicazioni 2014-01-17) Eccellente Link permanente

This book offers a detailed approach to studying media influences and presents readers with a clear vision of what it means to operate at a higher level of media literacy. W. James Potter argues that the media have a profound influence on the way we perceive the world...
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