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Mégabases : le marketing du toucher-juste

Author: Hervé Pointillart; Xardel Dominique
Publisher: Paris : Ed. Village Mondial, 1996.
Series: Collection-à-photo
Edition/Format:   Print book : French
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Hervé Pointillart; Xardel Dominique
ISBN: 2842110110 9782842110116
OCLC Number: 35015880
Description: 188 p. : ill. ; 24 cm.
Series Title: Collection-à-photo
Responsibility: Hervé Pointillart, Dominique Xardel.
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Primary Entity

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   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/beziehungsmanagement> ; # Beziehungsmanagement
   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/base_de_donnees_marketing> ; # base de données--marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/marketing_bases_de_donnees> ; # Marketing--Bases de données
   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/informatique> ; # Informatique
   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/bases_de_donnees_marketing> ; # Bases de données--Marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/direktmarketing> ; # Direktmarketing
   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/base_de_donnees> ; # Base de données
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   schema:about <http://experiment.worldcat.org/entity/work/data/39878996#Topic/kundendatenbank> ; # Kundendatenbank
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