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Mental models : aligning design strategy with human behavior
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Mental models : aligning design strategy with human behavior

Author: Indi Young
Publisher: Brooklyn, N.Y. : Rosenfeld media, 2008.
Edition/Format:   Book : EnglishView all editions and formats
Summary:
There is no single methodology for creating the perfect product -- but you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons.
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Details

Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Indi Young
ISBN: 1933820063 9781933820064
OCLC Number: 213443888
Description: xvii, 299 p. : col. ill. ; 23 cm.
Responsibility: [by Indi Young ; foreword by Jeff Veen].

Abstract:

There is no single methodology for creating the perfect product -- but you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons.

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