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Michelin men: Driving an empire : the Michelin men: driving an empire.

Author: Herbert R Lottman
Publisher: New York : I.B. Tauris, 2003.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

The story of how Edouard and Andre Michelin turned a family tyre firm in rural France into one of the most innovative and successful empires in the world. Together they kick-started the world motor  Read more...

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Named Person: Andre Michelin; Edouard Michelin
Document Type: Book
All Authors / Contributors: Herbert R Lottman
ISBN: 1860648967 9781860648960
OCLC Number: 1004781034
Description: ix, 310 pages : illustrations & photographs (black and white) ; 24 cm

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Listed in Publishers Weekly- Books of the Year 2003: "...an intriguing history... his readable account is surprisingly detailed about the inner workings of the business... does not neglect Michelin's Read more...

 
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